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Consumer Insights Manager

Managerial / Supervisory

International Pharmaceuticals, Inc. (IPI)

Established in 1959 | 1001-5000 employees
Golam Drive., Pope John Paull II Ave., Kasambagan, Cebu City, Cebu
Posted on : September 17, 2019
Job ID : 333928

Details

International Pharmaceuticals, Inc. (IPI) was born out of the desire to enhance the quality of human life by producing health care products at affordable prices with the vision of becoming a global market in the pharmaceutical industry. Forty-nine years later, what started as a simple business, with Efficascent Oil as the flagship product, is now one of the most established companies in the country today selling more than fifty products which include liniments, antiseptics, herbal food and beverages as well as cosmetics, toiletries and medical devices.

Aside from its domestic market, IPI also exports its products to countries all over Asia, Europe, North and Latin America, Africa as well as to the Caribbean islands.

To be more globally competitive, IPI is constantly improving its already diversified product lines with recent product development to meet new demands and tastes of the changing market.

And as it looks forward to its 50th year on 2009, IPI views the future with confidence and is determined to find even more ways to maintain product leadership by vigorously pursuing standards of excellence in all its activities.

IPI… Making your Health and Wellness our Passion.

Is immediately in need of:
 
CONSUMER INSIGHTS MANAGER
 
Brief Description of Job:
  • Spearheads Consumer and Shopper Studies
    • Identifies research needs and evaluates appropriate methodologies
    • Identifies product delivery and brand gaps
    • Identifies market opportunities
  • Updates the Brand Team on Competitive Scan and Market Intelligence Data
    • Provides the latest trends and Competitive materials for identified categories
    • Gives updates on new product launches and sales promotions
  • Drives efficiency of business reporting needs.
    • Integrates internal and external data and provides timely and accurate reports
    • Prepares and presents strategic analysis and findings and recommendations
Job Requirements:
  • College graduate of any business, marketing, research, statistics or equivalent
  • Good in oral & written communication
  • Significant and proven experience (7-10 years)
  • Computer literate (MS Word, Excel, & PowerPoint)
  • With solid background in market research and able to mount customized studies
  • Strong understanding of marketing strategy, planning issues, budgeting
  • Strong project management and priority setting skills
  • Excellent communications skills both written and oral is needed
  • Good presentation skills
 
For more information about our company, visit our website:
www.ipi-phil.com


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